Somehow, and I’m just guessing here, but somehow my email address ended up on a centralized mailing list for public relations firms representing the tech industry. All of a sudden I’m getting in the neighbourhood of 2 or 3 press releases directly emailed per day, all from different people at various PR agencies. This started around a week ago.
From what I can tell, these are legit emails from real humans; they’re mostly of the product announcement/request for review variety. They’re usually promoting software or web sites. They’re personalized, and they don’t really strike me as overly spammy. But they also don’t appear to have any obvious opt-out mechanism.
I’m more curious than annoyed… for now. I’m sure this is just business-as-usual for PR types, though it’s going to get old real quick. I’ve emailed back a few of them to find out if there’s a central source. I’ll report back here if I get an answer.
I received confirmation that my email address is indeed in a PR database called Cision. I’ll try to get my name removed over the next few days, and update again if I manage to accomplish that. Meanwhile, the press releases keep on coming.
a thoughtful reaction from someone in the PR industry who clearly gets it.